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What is product information?

Product information is all information related to the product. It can be information about the product's technical features, purpose of use, price, availability, warranty and other features.

How to create consistent product experiences for customers

In the creation of the product experience (PXM), the quality, correctness and consistency of product information in different channels play a decisive role. When the formation of the product experience is studied more closely, it can be noticed that too often companies focus on the customer experience from the point of view of individual meeting points, forgetting the big picture.

Trends in product information management

In 2024, product information management will develop by leaps and bounds, as technological innovations and market requirements guide the development of the industry. Product information is no longer seen as mere data but as capital, and the strategic importance of product information management is emphasized. Below are the key trends in product information management identified by Adeona for 2024.

The new Construction Act enters into force on January 1.1.2025. Carbon footprint and carbon handprint will be reported for construction products in the future

The new construction law will enter into force in Finland on January 1.1.2025., and it requires the submission of a climate report in order to obtain a building permit. In practice, all entities that supply products in the construction sector have to report carbon footprint and carbon handprint information on their products by 2025.

Sharing media content is easier with Adeona Media Bank 

If the company uses the Adeona PIM system, where file management is centralized, it is possible to use the Adeona Media Bank service, which allows it to distribute media content to its stakeholders through a service branded according to its own image.

PIM ROI productivity calculation

How to calculate the rate of return (ROI) on a PIM investment? 

PIM is an effective tool for managing product information and utilizing it in business. When a company considers investing in a PIM system, it is important to define clear goals and metrics. Calculating the rate of return, or ROI, helps justify the investment decision.

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