Publication automation

Adeona Sales Tool is an easy-to-use, browser-based tool for the automated production of sales and marketing materials containing brand-specific product content. 

Up to half of salespeople's working time is easily spent working on offers and Excels for customers, while marketing spends a significant part of its time polishing the layout of materials. With Adeona Sales Tool, you can automate the production of product-oriented materials and free up time for more productive work. Salespeople and customer representatives can create up-to-date publications themselves without the marketing department having to do hours of manual work. 

With Sales Tool, you produce publications in all the most common Office formats, e.g. PDF, PPT or Excel. The content and appearance of the publication is always adapted to your needs. Customer-specific prices can also be imported into Sales Tool publications: directly from the ERP system, if the prices are available via the API interface, or from e.g. an Excel file. 

Examples of Sales Tool publications: 

  • Illustrated PDF offer attachment 
  • Price list or brochure
  • Product cards
  • Various Excel price lists and product listings
  • Store materials, e.g. shelf edge labels or price tags
 
Read how Etra uses publication automation in its operations: Customer experiences – Etra