St1 has started renewing its product management solutions with the help of the PIM system and is implementing it Adeona PIMin during this spring. Head of digital solutions Leena Ripatti The St1 Group says that Adeona PIM became the first choice when choosing a PIM system due to feedback from Vierumäki, a member of the group. Vierumäki is a leisure, exercise, training and coaching center located in Heinola, for which Adeona PIM enables the utilization and integration of product information from a wide-ranging service product portfolio for customer use.
"We heard from Vierumäki, a member of our group, that they had very good experiences with Adeona PIM and can recommend it to us. This contributed to our decision to choose Adeona," says Ripatti.
In Finland, St1 serves its customers through an extensive network of St1 and Shell service stations. In addition to this, the company's services cover direct deliveries throughout the country, for example for fuel oil. St1 employs more than a thousand people.
St1 Nordic Oy is an energy group whose vision is to be a leading producer and seller of CO2-friendly energy. The group researches and develops economically profitable and environmentally sustainable energy solutions. St1 focuses on fuel marketing, oil refining and renewable energy solutions such as advanced biofuels and industrial wind power. The group has a total of 1259 St1 and Shell gas stations and gas filling points in Finland, Sweden and Norway. St1's head office is in Helsinki and it employs more than 1000 people. www.st1.com
