ADEONA PIM
Product information management solution
Don’t let your product information sit as a static archive. Transform it into a dynamic sales engine that accelerates your entire business.
Adeona PIM centralizes, enriches, and manages your product data — so it’s accurate, consistent, and ready to publish across every channel, securely and with full control.

adeona pim
Product information as your best sales engine
Bring your products to life across every channel
Technical specs alone won’t close the deal. Win customers over with compelling images, files, interactive elements, and sustainability information. Adeona unifies and enriches your product content into an experience that makes products desirable and easy to find online, in-store, and through your resellers.
Intelligent automation and artificial intelligence as your growth engine
Adeona PIM doesn’t just store information, it creates it. With built-in AI operations, you can automatically generate on-brand content, translate copy, and enrich product data. Intelligent automation extracts information from files, websites, and images, eliminating manual bottlenecks and dramatically accelerating time to market.
Win customers wherever they shop
Whether you sell online, in physical stores, or through resellers — Adeona keeps your product content consistent and compelling everywhere. It unifies technical data, media files, interactive elements, and sustainability credentials into a single source of truth. Centralized publishing then pushes accurate, on-brand information automatically via APIs or feeds to your webstores (e.g. Shopify, Magento) and industry data pools (GS1, STK, RT)
Full control and configurability – no consultant dependency
Adeona is built to fit your organization — not the other way around. Manage data models, product categories, and attributes yourself, without expensive customization projects. Role-based views and customizable dashboards make it easy for teams of any size to work clearly, efficiently, and with full visibility, whether you have five users or five hundred.
Integrated Digital Asset Management (DAM) and Automated Publications
Adeona PIM includes a fully-fledged DAM solution that automatically links images, certificates, and installation guides to the right products. You can also automate the creation of sales and marketing materials — product brochures, price lists, and dynamic product sheets — directly from the system, ensuring brand consistency across all print and digital materials.
Future-ready from day one
Adeona PIM ensures your business is ready for tightening regulations and the demands of the circular economy. With Digital Product Passport (DPP) support, you manage lifecycle data, recycling instructions, and sustainability attributes at a granular level. Track enrichment rates and sustainability metrics directly from your dashboards — turning your company’s sustainability commitments into measurable, transparent competitive advantage.
“With Adeona PIM as an extension of our ERP system, product information flows seamlessly between systems — allowing us to update and enrich it centrally. This, in turn, reduces the number of manual steps for us.”
80
NPS
The happiest customers in the market
99,99%
SLA
A stable and secure solution
20+
Years
of PIM expertise
AI-NATIVE
Artificial intelligence in product information management
AI works with you at every stage of product information management. From data model creation and product data import, through validation, to final publishing — AI streamlines the entire process. Discover the many ways AI can transform your product data management.
INTEGRATIONS AND ECOSYSTEM
ISO27001-certified cloud platform
Your data stays in Europe. Adeona runs on UpCloud’s secure, high-performance cloud infrastructure.
- Data hosted in Finland with a clear data processing model
- Role-based access controls
- Full traceability for changes and approvals
- Automated backups and guaranteed continuity
Add-ons
The right tools for every job
PIM features
Adeona offers a comprehensive set of features that streamline product data management and enrichment. A configurable data model and intelligent automation enable fast responses to market changes without heavy IT projects.
Publishing automation
In multichannel sales, speed and a seamless customer experience are baseline requirements. Sales Tool automates the production of sales and marketing materials, ensuring your team always has access to the latest content.
Media Bank
Adeona Media Bank is a solution optimized for product-centric communication and sales support, centralizing all your digital assets in one place for easy sharing with stakeholders.
Specification Service
Adeona Specification Service is an efficient solution for validating raw material product data and quality documents. The service reduces routine tasks for specialists and accelerates the process through AI and automation.
Integrations
Connect your product data seamlessly to your other business systems. Our modern, flexible integration solutions ensure that rich product data flows without friction — from ERP to webstores and marketing channels.
FAQ
FAQ
Product information management (PIM) means centrally organizing and enriching all product-related data to serve customers across multiple channels.
This includes technical product data, marketing descriptions, videos, user manuals, and imagery — distributed to resellers, webstores, digital channels, print catalogs, quotes, and in-store materials.
PIM stands for Product Information Management. A PIM solution organizes product data efficiently by centralizing it in one place.
It typically serves as the master source for product data and integrates seamlessly with your other business systems. PIM is particularly valuable for companies with large product catalogs — enabling them to scale and grow sales effectively.
Every system renewal is an opportunity to improve processes and drive efficiency. As the heart of your commercial product data, your PIM is where all product and service information lives — making it one of the most business-critical systems you manage.
Requirements around product data are rising, driven by both customer expectations and regulation. High-quality product information is increasingly a competitive differentiator. And if you’re already planning an ERP renewal, it’s often the perfect moment to rethink your PIM too.
ERP, PDM, PLM, and PIM are all part of the modern product data landscape — but their roles frequently overlap in practice. That’s why it’s worth thinking carefully about who owns what in a PIM-ERP environment.
To put it simply: ERP handles the core building blocks of your business — item masters, (customer-specific) pricing, stock levels, supply chains, and logistics. PIM takes care of commercial product data — marketing descriptions, language versions, images, videos, attributes, and channel-specific enrichment.
See Adeona
with your own data.
Book a demo and see Adeona in action with your own products. Walk away with a clear understanding of fit, timeline, and what implementation looks like.